High 5 Games Extend Market Share in Michigan Thanks to DraftKings Deal
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High 5 Games and DraftKings Michigan have entered into a multi-market deal that will see the brands collaborate in multiple states, starting with Michigan.
The partnership will bring many top High 5 Games, such as Platinum Goddess and the Da Vinci Diamonds series, to the screens of DraftKings players in the Great Lakes State.
The deal is part of a broader roadmap, which extends past 2023, that High 5 Games has developed to reach a higher market share in the US.
It goes without saying that we are thrilled to have an association with such a big name in the US market and one that is showing such powerful growth. We’re confident DraftKings’ player base will enjoy the huge range of games available and look forward to offering these games as we continue to expand our partnership into new jurisdictions.
Tony Singer CEO High 5 Games
The deal marks Michigan as the third US state that High 5 Games game provider has activity in, alongside New Jersey and Pennsylvania.
