IGT and the Michigan Lottery Sign a Content Agreement
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Gaming supplier International Game Technology (IGT) has signed a contract to deliver ilottery content via Michigan Lottery’s remote gaming server. IGT is one of the most prominent providers of online casino games Michigan players get a chance to try.
After similar arrangements in Georgia, Kentucky, and Rhode Island, the deal makes Michigan the fourth US state lottery to provide IGT’s portfolio of ilottery content.
IGT Global Lottery Chief Operating Officer Jay Gendron lauded the partnership and said it will provide variation to the lottery’s current product line.
The Michigan Lottery and its players will have access to a large selection of premium ilottery content thanks to the integration of IGT’s cutting-edge RGS, broadening the Lottery’s portfolio with well-known e-instants.
The Michigan Lottery, a pioneer in this field, has created a strong ilottery offering from the ground up, and IGT is excited about the chance to support its continuing success through the introduction of its games.
IGT has a track record of working with lotteries to increase their ilottery sales, according to Srini Nedunuri, vice president of IGT Global iLottery. IGT is eager to provide the Michigan Lottery with premium e-instant games.
Favorite IGT retail games, together with outstanding licensed brands, will help the lottery’s e-Instants library grow and offer players interesting content.
IGT completed the acquisition of iSoftBet for €160m ($164m) earlier this month. Following Camelot’s 28-year run as the UK lottery operator, IGT is joining Camelot in challenging the UK National Lottery’s decision to grant Allwyn the fourth license since the lottery’s creation in 1994.
